The Business of Tea

A friend who gave more than forty years to this trade had one piece of advice: climb the ladder. From up there you can see the whole court: how every part connects, and where to redraw the lines.

From the top, the tea trade is a chain of people. Growers, blenders, packaging makers, buyers and founders. Most of them never meet, and good ideas stall between a formula and a factory.

His dream was a place where they could find each other, and grow together.

BuildaTea is where we redraw the lines. We take a blend from idea to production run, and bring the people who make it possible together around it.

The Business of Tea is the view from the ladder: the makers in our network, the stories behind ingredients and packaging, brands in the making, and where the trade is heading.